A website
Where most people start.
- Designed, written and built
- Google listing set up and verified
- Review requests installed
One-time build, yours to keep.
Website developmentSEO · AI Search · Maps · Website · Email · Social
Re:factory identifies why a customer should choose you, then distributes that message across your website, content, email, social and ads.
Ten services, run as one program rather than ten separate projects. Five get you found, five get you chosen.
The AI answerEarned
Built to be named in the answers Google and ChatGPT write.
The sponsored slotsBought
Bought selectively, and cut when it stops working.
The resultsEarned
Rankings that keep working after the ad budget stops.
The mapEarned
The map listing, its photos, and the reviews behind it.
The sponsored postBought
Found by people who had not thought to search yet.

The website
Built to turn visitors into customers.
Charlotte · Since 2011 · 12 centersFind out exactly where they are stuck.A free assessment shows which skills are missing, and what to work on first. One tutor, every week, until it sticks.Book a free assessmentSee how it worksSince 2011Fifteen years in the same cityReading, math, test prepOne plan across all threeCertified teachersEvery tutor, every sessionFree assessmentUsually within a weekThe article
The articles and pages that answer what customers ask before buying.
The social post
Where you talk to customers, not at them.

The inbox
The one list you own, working before the sale and after it.
Everything in between
Every step joined up, from the first click to the month after.
The Content Growth Engine is five stages, run every month, each one feeding the next. Every piece is another question you can be the answer to, and the questions do not run out.
We write the spec, one document that sets out the reason a customer should choose you and the voice rules all brand content follows.
Spec in detailYour website is the core of your marketing. Content is what brings people to it from search, social and email.
Where most people start.
One-time build, yours to keep.
Website developmentOne monthly fee.
Month to month. No contracts, retainer minimums or account managers.
How it worksYou already know what you need.
Quoted per piece of work.
All servicesWe run the campaigns too.
Month to month.
Paid searchEvery engagement is quoted once we have seen the business, and every month we identify the highest-return opportunity and do the work needed to pursue it.

Youth development: arts, athletics, STEM.

Ours too. Man-cave furniture, built from zero.

The platform we run on. Ours, so read it as a demonstration.

Colombian handcrafted swimwear.
We share results when they are real, attributable and ours to publish. See the work.
Free, and 30 minutes. We review your business and give you a one-page plan: recommendations ranked by priority, with the first thing we would do. You keep it whether or not we work together.